Privacy Policy

Introduction

This Privacy Policy describes the policies of [PRLab.uk Ltd, company number XXXXXXXX], of [registered UK address] ("PRLab.uk", "we", "us", "our"), on the collection, use and disclosure of your information when you use our website (prlab.uk) and our UK press release distribution services (the "Service"). You can contact us at hello@prlab.uk or [+44 phone number].

By accessing or using the Service, you consent to the collection, use and disclosure of your information in accordance with this Privacy Policy. If you do not consent, please do not access or use the Service.

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised "Last updated" date. Continued use of the Service after changes are posted constitutes acceptance of the revised policy, so we recommend reviewing this page periodically.

Information we collect

We collect and process the following categories of personal information about you:

• Name
• Email address
• Phone number
• Company name and job title
• Content you submit for UK press release distribution (release copy, quotes, assets)
• Billing and payment details, processed via our payment provider

How we use your information

We use the information we collect about you for the following purposes:

• Providing and delivering UK press release distribution services you've requested
• Communicating with you about your enquiry, order or account
• Marketing and promotional communications, where you've consented to receive them
• Improving our website and UK distribution service
• Meeting legal, accounting and regulatory requirements

If we want to use your information for any other purpose, we will ask for your consent and use it only once received, unless otherwise required by law.

How we share your information

We do not transfer your personal information to any third party without your consent, except in the limited circumstances below:

• With UK media outlets and journalists, where necessary to distribute a release you've submitted to us
• With analytics and website-service providers, solely to operate and improve our Service
• With payment processors, solely to process your order

Any third party we share data with is required to use it only for the purpose it was provided, and not retain it longer than necessary. We may also disclose your information: (1) to comply with applicable law, regulation, court order or legal process; (2) to enforce our agreements with you, including this Privacy Policy; or (3) to respond to claims that your use of the Service violates a third party's rights. If PRLab.uk is merged with or acquired by another company, your information may be transferred as part of that transaction.

Retention of your information

We retain your personal information for as long as needed to fulfil the purposes described in this Privacy Policy, and typically for [90 days to 2 years] after your account is closed or your last interaction with us, unless a longer period is required for legal, accounting or regulatory reasons, fraud prevention, or enforcement of legal rights. Anonymised or aggregated information that no longer identifies you may be retained indefinitely.

Your rights

Under UK data protection law, you may have the right to:

• Access the personal data we hold about you
• Rectify inaccurate personal data
• Request erasure of your personal data
• Restrict or object to our processing of your data
• Request that we transfer (port) your data to another provider
• Withdraw any consent you've previously given
• Lodge a complaint with the UK Information Commissioner's Office (ICO)

To exercise any of these rights, write to us at hello@prlab.uk. We will respond in accordance with applicable UK law. Note that if you don't provide certain information, or withdraw consent for its use, we may not be able to provide the parts of the Service that depend on it.

Cookies

Our website uses cookies and similar tracking technologies to operate correctly and to understand how visitors use the site. You can control cookies through your browser settings, and where required, we will ask for your consent via a cookie banner before setting non-essential cookies. For more detail, see our [Cookie Policy — link when published].

Marketing technologies

When you visit our website, cookies and similar technologies may be used by our analytics or marketing partners to understand visitor activity, including in some cases by association with an email address. Where this applies, this data may be used by us, or service providers acting on our behalf, to send relevant communications. We will always give you the ability to opt out of such communications, and any such practice will be disclosed here and, where required, subject to your consent.

PRLab.uk does not sell your personal information to third parties.

Security

We take reasonable technical and organisational measures to protect your information from loss, misuse or unauthorised access. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security. Any information you transmit to us is done at your own risk.

Data protection officer / grievances

If you have any queries or concerns about how we process your information, you can contact us at: [PRLab.uk Ltd, registered UK address], email: hello@prlab.uk. We will address your concerns in accordance with applicable UK data protection law.